Brand Geniuz

Social Fest announces the 25 creators representing the Rio Grande Valley in the inaugural class. The Rio Grande Valley has always had a story to tell. For years, creators from McAllen to Brownsville, Edinburg to Harlingen, have been building audiences, documenting culture, and putting the 956 on the map; one post, one video, one episode at a time. Today, Social Fest is proud to officially recognize 25 of them. After opening nominations on August 27th and receiving submissions from across...

Social Fest announces the inaugural RGV Creator of the Year Award, the first honor of its kind dedicated exclusively to a creator rooted in South Texas. Nominations are open now through September 21st. Winner crowned live on stage November 13, 2026 at the McAllen Convention Center.

Social Fest will host an official press conference on May 27th at the McAllen Performing Arts Center to unveil speakers, programming, and partnerships for Social Fest 2026: The Year of The Creator. The conference returns November 12 and 13 in the Rio Grande Valley.